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Image courtesy of Ocean Made

Kelp Pots for Ocean Made


A scalable, nutritious, biodegradable material for the gardening industry that can be mass-manufactured today.

2025
Client 

Project

Team




Type

Outcomes  Ocean Made

Kelp Pots

Julian Goldman, Dierdre Shea of Fun Stuff Design (Industrial Design, Product Strategy, Material R&D)
Aaron Nesser of Keep Earth Company (Product Strategy, Material R&D)



Commercial, Novel Sustainable Material, Product Design

Nationally available Direct-to-Consumer and B2B in >1yr.
CoMotion Labs Tech Incubator Cohort, 2026
Project Services




  • Strategy
  • Packaging Design
  • Product Development
  • Material R&D
  • Production Support
Project summary
We developed a novel and nutritious seaweed material for the garden industry, designed to be pulp formed in a mass-manufacturing setting today. Using both farmed seaweed and waste from the seaweed extraction industry as nutritional content, we tweaked the inputs to hit the nutritional targets desired for seed starting. We then implemented this material into a market-ready product idea, designed to suit an existing brand and product strategy.
Background
Ocean Made makes smarter use of what the ocean offers, upcycling seaweed and marine waste into consumer products for a sustainable future on earth.
Images courtesy of Ocean Made
StudyKelp is abundant and full of nutrients that support plant life on land, while sequestering carbon in the ocean. The nutritional content of kelp is already used in agricultural settings to boost soil content and plant growth. Can we harness the benefits of kelp into a gardening product suitable for the home gardener?